Service Quality in Retail: A Literature Review

Authors

  • Anil K. Bhatt
  • Divya Sahil Bhanawat

Keywords:

Service Quality, Scales and Instruments, SERVQUAL, SERVPREF, RSQS

Abstract

This paper is thus an attempt to bring together all such research instruments, scales, tools & techniques, so as to help future researchers in comparing the same and selecting the one which is more close to their usage. The paper also tries to summaries the dimensions and attributes used by authors for different service businesses. The methodology used is simple comparison method
between various studies conducted on service quality issue, using published research papers from different sources like online databases example- Ebsco & Emerald, and journals from libraries.

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References

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Published

2015-09-30

How to Cite

Bhatt, A. K., & Bhanawat, D. S. (2015). Service Quality in Retail: A Literature Review. International Journal For Research In Business, Management And Accounting, 1(3), 27–35. Retrieved from https://ijrbma.com/index.php/bma/article/view/580

Issue

Vol. 1 No. 3 (2015): International Journal For Research In Business, Management And Accounting |ISSN: 2455-6114

Section

Articles

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